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Apply It To My Situation

You bought the guide. You read it twice. The words are close, closer than anything else you have found.

But your situation has a wrinkle the guide does not quite cover. A sibling who does not follow the script. A boss who will read it as something it is not. A parent whose first response is never the one the examples walk through.

So the guide sits there, right, but not quite usable yet, and you are back to rehearsing the conversation alone in your head, still balancing work and aging parents without the one piece of language that is actually yours. The gap is not what you know. It is what you can actually say to this specific person without it costing you at work.

The guide gave you most of what to say. What is left is the one moment you keep skipping past when you rehearse it: the specific answer for the specific person who will not respond the way the examples do. That gap does not stay quiet either. It just waits for the moment you have the least room left to get it right.

What It Is

Apply It To My Situation is direct aging parent conversation support built around the one part of your situation the guide could not fully cover, the part that is specific to your workplace, your family, and the people in it.

Once you own the guide this builds on, you get a 30-day window to send me up to two questions about your exact wrinkle, the sibling, the boss, the parent, whatever the guide's language did not quite reach. I answer each one in writing within 48 hours. Written by me personally, every time, not generated by AI.

You are not starting over. You already did the hard part; you know which conversation this is, and you have the language for most of it. This closes the last gap, the part that is specific to your family, your workplace, your history, that no guide written for everyone could fully cover.

$97. One time. Two questions, 30 days, answered within 48 hours each.

She could read ten articles about how to negotiate a salary and still freeze in the room when it is time to say the number. The knowing and the doing are not the same thing. This is the doing, built around the one part that is only yours.

[Get Started, $97 →]

Questions Before We Start

What if my situation is more complicated than the guide covers?
That is exactly what this is built for. The guide gives you the structure and the core language. This is where we work through the part that is specific to your sibling, your boss, or your parent, the part no guide written for everyone could fully anticipate.

I already tried working through this with the guide alone, and it did not go the way I wanted. How is this different?
The guide is built to cover the conversation broadly. This is built to cover your version of it. Once I know the actual wrinkle, whether it is a person who reacts a specific way or a history that changes how something lands, the language can be adjusted to fit it instead of hoping the general version works.

Do I need to buy the guide first?
Yes, it's helpful. This builds directly on a guide you already own, so we start from language you already have rather than from zero. If you have not picked your guide yet, the free quiz points you to the right one in about two minutes.


What's the difference between this and 60 Minutes With Susan?
This is written and asynchronous, built for one or two specific wrinkles a guide's language did not quite cover. 60 Minutes With Susan is live and fits better when the situation has several moving parts tangled together and talking it through matters more than a written answer.

You Already Know What Needs To Be Said


You have the guide. You have most of the words already. What is missing is not more information, it is the answer for the one person, the one moment, the one version of this that only applies to you. Send me the two questions that are actually keeping you stuck, and get back language you can use this week, not someday.



[Get Started, $97 →]

Who Is Susan Myers

Susan Myers has spent over twenty years working with families navigating aging parents and senior living decisions. She has sat in the rooms where the hardest conversations happen and knows every question a family should be asking before urgency removes the option of asking anything at all.

She has also lived it, in two separate seasons, two years apart. Her husband was diagnosed with cancer while she was still raising her son, Aiden, and trying to hold her career together. A VP position came open, and she was passed over, not for her work, but because someone assumed she already had too much on her plate to take it on. Two years later, her aging parents needed more of her, and the same assumption cost her a second VP position.

She is not writing from outside.. She is writing from inside of it, with twenty years of professional expertise behind her and the lived experience of knowing exactly what it costs when the answers arrive too late.

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